ADAPTATION OF PERSONNEL AS A TOOL TO REDUCE STAFF TURNOVER UNDER CONDITIONS OF HIGH COMPETITION

Abstract

Abstract: The article explores the role of personnel adaptation as a key tool in reducing staff turnover under high labor market competition. It presents theoretical approaches to employee adaptation, stages and types of adaptation, and its impact on employee retention. The paper analyzes adaptation practices in Russian and international companies, including high-turnover sectors such as retail, IT, and services. It identifies major barriers to effective onboarding and provides practical recommendations for building a comprehensive adaptation strategy. The study concludes that adaptation should be seen as a systemic element of HR strategy aimed at increasing employee engagement and loyalty.